Private label & OEM

Your lash brand, produced for you from 50 pairs

Pick a style, send your logo, and we deliver finished lashes in boxes printed with your brand. No factory visits, no agents, no guesswork on what the finished product will look like.

Free to ask. We reply to quote requests within one business day.

Auama false eyelashes in retail packaging, shown as a premium collection
50 pairsMinimum per style
7–15 daysProduction after artwork sign-off
25+ wearsReuse per pair with proper care
5 stylesNatural, Classic, Dramatic, Glam, Luxe

How it works

Four steps from idea to boxed product

Most first orders are agreed, sampled and in production within three weeks.

1

Choose your styles

Start from our five existing styles, or send a reference for a shape we develop for you. Sample orders have no minimum.

2

Send your artwork

Logo, brand colours and any copy for the box. We lay it out to our packaging templates and send a proof before anything is printed.

3

Approve a sample

You see the finished lash and the printed box before the full run starts. Changes at this stage cost nothing.

4

Production and shipping

Seven to fifteen days for production, then shipping to your warehouse or directly to your fulfilment partner.

What you get

Everything included in a private label run

  • Custom printed boxes with your logo, colours and artwork
  • Label-only option if you want to move faster on the first run
  • New style development from a photo, sketch or physical sample
  • Product photography and asset packs for your listings
  • Hypoallergenic synthetic fibre, cruelty-free, reusable up to 25 wears
  • Consistent repeat runs — we keep your specification on file
ItemDetail
Minimum order50 pairs per style
Sample orderNo minimum
Production time7–15 days
PackagingCustom print or label-only
FibreSynthetic, cruelty-free
OriginShanghai, China

Shipping time depends on destination and method. We quote both options when you request a quote.

Styles available for your label

Start from one of five proven shapes

Natural Lite false eyelashes in retail packaging
Natural

Natural Lite

Subtle, feather-light, everyday wear.

$22.00 / box View style
Classic Volume false eyelashes in retail packaging
Classic

Classic Volume

Medium volume that still reads natural.

$30.00 / box View style
Dramatic Wing false eyelashes in retail packaging
Dramatic

Dramatic Wing

Cat-eye silhouette, extended outer corners.

$28.00 / box View style
Everyday Glam false eyelashes in retail packaging
Glam

Everyday Glam

Balanced volume, desk to dinner.

$26.00 / box View style
3D Mink Luxe false eyelashes in retail packaging
Luxe

3D Mink Luxe

Ultra-fluffy multi-layer, 3D effect.

$32.00 / box View style
Half Lash false eyelashes for outer corner accent
Accent

Half Lash

Outer-corner lift with minimal fuss.

$20.00 / box View style

Questions

What brand owners ask us first

What is the minimum order for private label lashes?

Fifty pairs per style, and you can split that across two colours or lengths of the same style. Sample orders have no minimum, so you can check a style before committing to a production run.

How long does a private label order take?

Seven to fifteen days for production once the artwork is approved. Custom printed packaging adds a few days because the boxes are made to order. Shipping time is additional and depends on the destination.

Can you print my logo on the packaging?

Yes. We produce custom boxes with your own logo, brand colours and artwork. If you only need a light-touch option, we can apply your label to standard packaging instead.

Do you develop new lash styles from scratch?

Yes. Send a reference photo, a sketch or a physical sample and we will develop the style for you, then hold it for your brand.

Do you supply product images for my online store?

Yes. We supply product photography and asset packs so you can list on your own site or a marketplace without arranging a separate shoot.

Are the lashes suitable for sensitive eyes?

Auama lashes use hypoallergenic synthetic fibre and are suitable for sensitive eyes and contact lens wearers. We recommend a patch test with adhesive if your skin is particularly reactive.

Tell us what you want to launch

Send the style, the quantity and whether you need custom packaging. We come back with pricing, lead time and a sample plan.